SEO works by optimizing your website to align with what search engines and users are looking for. This includes technical SEO, content creation, and link building to improve your site's visibility in search engine results.

SEO is a long-term strategy. It typically takes 3 to 6 months to start seeing significant improvements in rankings.

Similar to rankings, increases in traffic can be observed within 3 to 6 months, but it can vary based on the competitiveness of the keywords and the quality of the SEO efforts.

Combining SEO with PPC can be beneficial. While SEO builds long-term organic traffic, PPC can provide immediate visibility and traffic.

SEO is an ongoing process. Search engines frequently update their algorithms, and competitors are always optimizing their sites. Continuous SEO ensures sustained rankings and traffic.

Buying links is against search engine guidelines and can result in penalties. It's better to earn links naturally through high-quality content and outreach.

No reputable SEO company can guarantee specific rankings due to the many variables involved, including algorithm changes and competitor actions.

Content is crucial for SEO. High-quality, relevant content helps attract and engage users, and it provides search engines with the information they need to rank your site.

Focus on finding keywords that are relevant to your business, have a good search volume, and are not overly competitive. Long-tail keywords can be particularly effective.

The cost of SEO varies depending on the scope of the project, the competitiveness of the industry, and the specific needs of the business. It can range from a few hundred to several thousand dollars per month.